40 Social Media Post Ideas To Fill Your Content Calendar
We know that social media is key to growing your businesses and connecting with your audience, but let’s be real, it’s not always easy coming up with fresh content ideas. That’s why we’ve got your back with a collection of post ideas that’ll help you fill your content calendar.
Each post idea comes with a brief description, tips to make it a hit, and even ideas for hashtags you can use. The ideas are classified into four major groups depending on what you want to accomplish:
- Engagement Posts
Just like the small talk you have with someone you just met, engagement posts are there to start a conversation to later build a deeper relationship. Keep in mind they don’t always need to be directly related to your product or service. Some quick ideas are to ask questions, host a poll, or create a quiz.
- Informational Posts
Position your brand as an expert in your industry. To come up with ideas think of common questions or concerns your audience may have. You can share the information in the form of tutorials, infographics, how-to guides, or industry news. Make sure your informational posts provide real value.
- Connection Posts
People make emotional decisions, not logical ones. Emotional posts are there to build bonds that can set you apart from the competition. Share personal stories, experiences, and struggles. Connect on a deeper level and build relationships that go beyond just selling products or services.
- Sell or Promote Posts
Ask your audience to take action. You can share limited-time offers, new product announcements, or showcase testimonials. You can also ask your audience for referrals or to share their experiences with your brand.
Use a variety of these post types in your content calendar to keep your audience engaged and interested in your brand. There isn’t an ideal mix that will work for every business so experiment to find the one that works best for your brand and audience.
We’ll continue to add to the collection, so be sure to bookmark this page for future reference. Get started and create a social media strategy that works for you! Just